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Losing Profits on Pay-Per-Click Search Engi...
Losing Profits on Pay-Per-Click Search Engines TV Advertising Is a Cost-Effective Alternative Temecula, CAOctober 19, 2004 -- Although praises of pay-per-click advertising on search engines is on the rise, profitability is becoming increasingly difficult to achieve according to a leading direct response television advertising agency.According to Joseph Gray, CEO of REVShare, competition and click fraud can be profit killers in the search engine space. However, these arent issues for companies engaging in pay-per-call television advertising. With pay-per-click, adver
posted by Gregory Hepburn at 1:48 PM
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